CreditBook Growth Campaign - Local Kings
A social feature in collaboration with the Brand Team to enhance sharability and user delight, aligned with a broader brand campaign initiative. This included
- Understanding the Brand team’s plans and project scope to translate them into a feature.
- Coordinating with developers to create flows for customizable videos, enabling users to promote their businesses with videos rendered within 30-60 seconds.
- Preparing high-fidelity interface designs for handoff to developers.
Constraints
Timeline:
2 weeks.
Design Constraints:
Restricted to use of the existing design system elements.
High Fidelity Designs
After outlining the primary objectives for this growth marketing endeavor, I developed the following high-fidelity designs, taking into account the discussed constraints.
Link to prototype
Results from this campaign
Following the successful campaign launch, we achieved remarkable results, enhancing user satisfaction and fostering a stronger sense of community within our core user group.
